TechNational is thrilled to unveil the top 25 startups to watch in 2025, showcasing the innovative companies set to redefine the tech landscape in the coming year.
As a leading voice in the startup ecosystem, 3 judges. from TechNational aimed to identify the most promising ventures across industries, from AI to sustainability. These startups represent the cutting edge of innovation and are poised to make a significant impact in their respective fields.
Our Criteria
- New to-market ideas - Our selected startups have demonstrated innovation and problem solving, helping to bring new ideas to the UK market and beyond.
2. Sustainable - Sustainability continues to be a huge factor in 2025, with startups not only being revenue generating but also sustainable, helping society, the environment and future generations.
3. Problem-solving - Entrepreneurship typically starts with finding a problem, addressing needs and serving demand - and some of our startups selected cover this very effectively.
Judges
Daniel Tannenbaum - One of the TechNational founders, with more than 15 years of journalism and startup experience.
Tia Fuggles - TechNational Editor, with a keen eye for detail, particularly in the sustainability, fashion and AI industry.
Dean Benzaken - TechNational Journalist with a passion for tech, startups and entrepreneurship
For any feedback or comments, or if you would like to be featured, please contact us at hello@thetechnational.com
MixRift
Founder: Bobby Voicu
Website: https://www.mixrift.com
Introducing MixRift, a mixed reality gaming startup looking to revolutionize mixed reality casual gaming. The company utilizes mixed reality (MR) technology to enhance the gaming experiences, making games more interactive, accessible and enjoyable for players globally. All games are designed with intuitive features that seamlessly integrate into users' daily lives, offering immersive adventures that feel like an extension of reality.
We’ve spotted a great opportunity in the space: while demand for mixed reality experiences is skyrocketing, there’s a significant lack of standout MR games. This gap is where we want to make our mark. At MixRift, we’ve adopted a revolutionary approach to game development that sets us apart in the mixed reality space. While many studios invest years in developing a single standout title, we’ve embraced a philosophy of rapid prototyping and iterative development. This agile methodology allows us to swiftly create and release games, gauging player response and market resonance in real-time.
Shizl
Founder: Mark Edgeworth
Website: https://shizl.com
Shizl, an online legal tech business on a mission to empower SMEs to feel confident in legal contract creation, negotiation and execution has launched in the UK. Shizl offers accessible, jargon-free, cost effective legal guidance at whatever stage of the business life cycle, from startup to enterprise. The team behind Shizl have over 60 years of legal practice experience and has created the technology after acknowledging the changing tide of the legal industry whilst understanding the business need for clear and transparent guidance.
Shizl’s online platform has been created to be accessible and straightforward to use, in an often convoluted sector that overwhelms business owners. Shizl provides stress-free and accessible legal document guidance, creation and storage for the self-employed and businesses. Whether a business is just starting out, hiring its first employee, looking to raise finance or looking at further growth, Shizl aims to ensure that a business is compliant and has its legal ducks in a row.
Well by Vertis
Founder: Claire Goodall
Website: https://www.wearewell.org.uk
Launched in 2025, Well by Vertis operates in the digital health space. It specialises in GLP-1 injections for weight loss, with service users supported by consistent, one-to-one telehealth appointments with UK-registered GPs and specialist nurses. The launch comes at a time of growing patient demand for effective weight management solutions. The service’s team of UK-based GPs and weight loss nurses aims to help patients move away from buying weight loss drugs from unlicensed providers online.
Well by Vertis’ telehealth model fills a critical gap in the market by offering an affordable, clinically safe service with expert medical oversight and the convenience of remote video consultations at every step. Each patient’s regular video consultations are conducted by a senior GP or Advanced Nurse Practitioner trained in GLP-1 prescribing and weight management. These consultations provide ongoing monitoring, tailored advice, and adjustments to treatment plans as needed. In addition to improving individual health outcomes, Well by Vertis has a unique community-first approach. Revenues from the service are reinvested into local Primary Care services, improving the healthcare infrastructure for Worcestershire and beyond.
Honu
Founder: Imad Riachi
Website: https://www.honu.ai/product
Honu is trailblazing a new approach by reimagining the technology on which businesses run. They are building a digital nervous system for businesses - known as the Decision Infrastructureᵀᴹ - that powers automated decision-making. Today’s approach to AI is narrow, fragmented and rooted in tasks-based automation. It fails to deliver that magic promise that “AI can make superior decisions”. Humans are still left to put the pieces together to make strategic decisions on business direction.
Honu is developing the technology to minimise human intervention of the decisions needed on how to run a business. Not developing AI agents or models. Its Decision Infrastructure is the plumbing under it all, bridging gaps in AI’s cognitive abilities and elevating it to strategic decision-making. Honu's ultimate goal is to make it the de facto platform for any AI-first company to build their decision-making systems on top of - an AWS of Decision Making. As it matures along with the ecosystem around it, it will power self-thinking organisations, run by AI and overseen by humans.
Acurable
Founder: Professor Esther Rodriguez-Villegas
Website: https://acurable.com/en
Acurable develops user-friendly wearable medical devices intended to be used by patients at home, making diagnosis faster and freeing up clinician time. Just this weekend, the business was named as 'one to watch' on The Sunday Times Tech 100 list.
The company's first device is the AcuPebble, which builds upon over a decade of pioneering research conducted at Imperial College London to enable fully remote diagnosis of sleep apnoea. The device was recommended for fully remote diagnosis by the National Institute for Health and Care Excellence (NICE) in December. This means clinical guidelines now support the use of this pioneering technology, allowing NHS patients to be tested for sleep apnoea remotely. The AcuPebble was invented by Professor Esther Rodriguez-Villegas, who is the founder and CEO of Acurable.
TG0
Founder: Ming Kong
Website: https://www.tg0.co.uk
TG0 is a London-based hardware technology company pioneering touch-sensing innovations to transform human-machine interfaces. With its patented tactile control technology, TG0 provides intuitive, seamless solutions across automotive, consumer electronics, and healthcare applications. Their technology detects variations in touch across a single flexible surface with precision. The result is products that are cost-effective to produce, environmentally friendly, ergonomic, intuitive, and highly engaging.
TG0 has become a leader in AI-driven user interfaces with diverse applications, including tactile gaming controls, car dashboard interfaces, and ergonomic computer peripherals like keyboards. Since its launch, TG0 has also partnered with prominent brands and manufacturers in the consumer electronics, automotive/transportation, MedTech, and education sectors.
Hormony
Founder: Mayra Hurtado and Dr Sarita Kumble
Website: https://findhormony.com
Hormony is a femtech startup that combines rapid at-home saliva tests and an AI-driven app to allow women to measure, monitor and manage their hormones throughout perimenopause. With diagnosis for perimenopause taking up to 10 years and often incurring high costs for specialist care, Hormony’s easy-to-use technology monitors hormonal fluctuations to give users accurate readings. By using and scanning Hormony tests, users receive real-time data insights and expert recommendations in the accompanying app. Unlike other one-off hormone readings on the market, Hormony tracks hormonal fluctuations over time to produce accurate and dynamic hormonal profiles.
Alongside personal insights and recommendations, the Hormony app also connects users directly to experts for specialised care where necessary, such as OB-GYNs, endocrinologists, and nutritionists, for ongoing personalised support. By creating a comprehensive solution that puts information in the palm of women’s hands and provides affordable access to the care they need, Hormony allows women to take control of their hormones during this phase of life for optimised longevity in later life, post-menopause. The goal is not only to help women through perimenopause with accessible and affordable care but to create a supportive community and educate women on how their hormones affect everything from their libido to their mental health, ovarian health and nutrition.
rTriibe
Founder: Paul Massey
Website: www.rtriibe.com
rTriibe's AI-powered platform revolutionises education recruitment, making it an invaluable tool for headteachers and senior leadership teams. Imagine instantly accessing top-quality staff with just a few clicks, saving time, reducing costs, and eliminating the hassle of traditional recruitment. rTriibe's platform not only fills vacancies in real-time but ensures the perfect fit for every role, enabling schools to focus on delivering exceptional education. With 620 schools and 1400 active
candidates, its efficiency, transparency, and forward-thinking AI solutions are reshaping the future of education staffing, providing a game-changing tool for school leaders.
We’d love to hear from you! For feedback, comments, or inquiries about being featured, please reach out to us at hello@thetechnational.com
ShadowHQ
Founder: Nick Scozzaro
Website: https://www.shadowhq.io
ShadowHQ — we're on a mission to help companies prepare for and recover from cyber-attacks faster with an all-in-one incident preparedness platform, the first of its kind. Best in class, cyber defence is usually reserved for large corporations who can afford it. ShadowHQ believes all companies should have access to solutions that can protect their business and its customers from cyber-attacks. As a result, we've quickly established a loyal fan base with customers in healthcare, financial services, municipal services and more.
When it comes to cyber-attacks, it isn’t a question of if a business will be attacked, but when. Cyberattacks have far-reaching impacts beyond IT infrastructure — a significant percentage of breach-related financial loss comes from lost sales, damaged reputation, media fallout, and customer churn. Too many businesses look at cyber-attack response and readiness as getting the bad guys out and the servers back up and running. It's more than that. Ensuring critical business functions are tied into preparedness and response efforts can help businesses respond to breaches faster, limiting costly damages. But that’s tough to do when businesses are typically focused on reacting to cyber breaches, instead of preparing for them.
Need It For Tonight
Founder: Simone and Roxanne Oloman
Website: https://www.needitfortonight.com
Meet Need It For Tonight, the UK’s first on-demand fashion delivery platform redefining how we shop. Founded in 2023 by sisters Simone and Roxanne Oloman, NIFT delivers curated style straight to your doorstep in as little as 90 minutes across London, with same-day and next-day delivery options available nationwide. The duo’s inspiration stemmed from a simple question: in a city as convenient as London, why wasn’t there a solution for same-day fashion delivery?
NIFT is more than just speed. It champions independent brands and hidden gems while also featuring global favourites like Ganni, JW Anderson, and Farm Rio. By blending boutique shopping with cutting-edge technology, NIFT brings the ultimate convenience to your fingertips via its website and app. Beyond style and efficiency, NIFT is committed to sustainability with its conscious delivery model, reducing environmental impact without compromising on convenience. With its mission to make fashion delivery modern, seamless, and eco-friendly, NIFT is a standout startup set to shape the future of retail in 2025 and beyond.
MetaWealth
Founder: Amr Adawi
Website: https://www.metawealth.co
MetaWealth is a tokenised real estate investment platform that democratises access to high-value real estate investments using blockchain technology. By leveraging digital assets and smart contracts, MetaWealth’s platform enables retail and institutional investors to build diversified portfolios with fractional investments in prime real estate assets, offering a transparent, fast and liquid method of accessing typically high-value and illiquid assets only accessible for institutional investors.
The platform’s innovative approach involves tokenising real-world assets, allowing investors to purchase fractional ownership through blockchain-based security tokens. This model significantly lowers the barrier to entry for investors while providing enhanced liquidity compared to traditional real estate investments. Each property token represents a proportional ownership stake in the underlying real-world asset, with all rights and obligations clearly defined through smart contracts. The MetaWealth platform incorporates robust security measures and compliance protocols to ensure investor protection and regulatory adherence. Through its user-friendly app and web interfaces, investors can access detailed property information, track performance metrics and manage their investment portfolios in real time.
Heylama
Founder: Sherzod Gafar
Website: https://www.heylama.com
We are dedicated to helping learners achieve their specific goals—whether for career advancement or academic pursuits—by cutting the time to working proficiency to under 12 months.
Our unique approach involves creating personalized learning roadmaps that eliminate learning waste and leverage a conversational methodology to enhance engagement and retention. This innovative model not only accelerates the learning process but also empowers learners to achieve fluency in a fraction of the time compared to traditional methods. Heylama AI exemplifies the future of language education, making it a standout startup for 2025.
Purpl
Founder: Georgina Colman
Website: https://www.purpldiscounts.com
Purpl is the UK's first discount program designed specifically for disabled individuals. It aims to alleviate the additional living costs associated with disabilities. Scope estimates that on average, disabled households need an additional £1,010 a month, equivalent to £12,120 annually, to have the same standard of living as non-disabled households. On average, the extra cost of disability is equivalent to 67% of household income after housing costs.
Founded by Georgina Colman, who has multiple sclerosis and ADHD, Purpl offers exclusive discounts across various products and services to help members save money. The platform partners with a range of brands including Poundland, Sky, Hoover, Debenhams, Secret Sales and more.
MANSA
Founder: Mouloukou Sanoh
Website: https://www.mansafinance.co
MANSA is a pioneering fintech that is addressing one of the most significant challenges in cross-border payments: liquidity management. Traditional international money transfers often face delays and high costs due to the need for pre-funded accounts in multiple currencies across all supported jurisdictions. Introducing a global liquidity layer for cross-border payments, leveraging stablecoins and blockchain technology to provide instant liquidity solutions. MANSA utilises stablecoins, cryptocurrencies designed to maintain a stable value by being pegged to traditional currencies, to enable real-time settlement of cross-border transactions.
This approach eliminates the need for payment providers to maintain large amounts of pre-funded capital in multiple currencies and countries. The company’s solution offers several key benefits. First and foremost is instant settlement, where cross-border transactions utilising stablecoins are settled in real-time rather than taking days. Additionally, the platform provides significant cost savings through reduced operational overhead and reduction of traditional banking fees. Looking ahead, MANSA plans to expand its network of partners and integrate with more payment corridors globally. By focusing on both technical innovation and regulatory compliance, MANSA is well-positioned to transform liquidity management in cross-border payments.
Aneeq
Founder: Antoine Pichery and Dr. Hassan Galadari
Website: https://aneeq.co
Aneeq is breaking new ground as the first and only DHA-licensed men’s telehealth platform in the Middle East, making it a standout startup to watch in 2025. Launched in 2024, aneeq addresses critical gaps in men’s wellness by providing discreet, science-backed solutions for sexual health, hair loss, and skincare. It’s a one-stop-shop that allows men to access evidence-based treatments and tailored prescriptions from the comfort of their homes—no in-person doctor visits required.
With a mission to normalise conversations about men’s health, aneeq offers a safe and private platform where men can explore cutting-edge healthcare options tailored to the unique needs of the region. The platform leverages proven treatments like finasteride and minoxidil for hair loss and advanced prescriptions for sexual health, delivering high success rates in a user-friendly format.
Co-founded by a team of passionate experts, including American board-certified dermatologist Dr. Hassan Galadari, aneeq is setting a new standard for inclusivity, accessibility, and effectiveness in men’s healthcare. Its innovative approach and commitment to empowering men to take control of their wellness make Aneeq a transformative force in the Middle East and a key player to watch as it disrupts the healthcare landscape in 2025.
RoEx
Founder: David Ronan
Website: https://www.roexaudio.com
A music tech startup transforming music creation through AI. Founded by Dr David Ronan, RoEx is pioneering the future of audio production with AI-driven tools that make high-quality music creation accessible to all. Built on research from Queen Mary University of London RoEx seamlessly combines advanced technology with deep industry expertise to deliver a suite of innovative products.
Automix delivers balanced mixes from multitrack audio in minutes Mix Check Studio provides actionable music product feedback and enhancements. The Tonn API Suite allows enterprise partners to integrate RoEx's advanced audio capabilities into their own platforms. Together these tools bring professional-grade mixing and mastering to artists producers and industry partners. RoEx’s mission is to democratise audio expertise empowering creators to focus on their craft while achieving polished release-ready sound.
Accountant_She
Founder: Rachel Harris
Website: https://www.accountantshe.com
Accountant_She is more than social media—it’s a safe, inclusive space for business owners, accounting students, and industry professionals to access financial education that’s easy to understand and practical to apply. We exist to break down barriers to financial literacy and create a community where everyone feels welcome, empowered, and supported.
When I founded Accountant_She, my vision was simple: to build the community I wish I’d had when I started my journey to become an accountant, entrepreneur, and practice owner. Today, we’re not just making financial education accessible; we’re reshaping what it means to be part of the finance world. On a personal note, my passion for this mission stems from my own experiences. Growing up in a free school meal home as a young carer for my sister, money conversations weren’t part of our dinner table discussions. I didn’t take the traditional university path but pursued an apprenticeship instead, eventually becoming a Chartered Manager and multi-award-winning practice owner. As someone from a marginalised community (I’m profoundly deaf), I know how important it is to have role models and resources that make success feel attainable. In 2025, Accountant_She will continue to expand its reach and impact, from providing accessible content to launching new initiatives that bring financial literacy to those who need it most.
WorkStory
Founder: Matt Meadows
Website: https://home.workstory.team
Workstory is transforming how organizations approach performance management. By leveraging AI, we make performance reviews faster, more effective, and less stressful for teams. Our platform automates feedback collection, organizes insights, and delivers clear, actionable summaries that empower managers to focus on employee growth rather than administrative tasks. As a bootstrapped startup, we’re proud to have gained recognition as one of Software Advice’s top performance management and 360 feedback systems for 2025. Our clients span tech, marketing, and nonprofit sectors, demonstrating the flexibility and impact of our platform.
Let’s face it—traditional performance reviews no longer fit the way modern teams operate. They’re time-consuming, disconnected from day-to-day work, and often fail to deliver actionable outcomes. In 2025, teams need tools that adapt to the fast pace of work, prioritize employee development, and save time for managers and HR professionals alike. That’s exactly what WorkStory delivers. Our AI-powered solutions help organizations foster meaningful conversations and create a culture of continuous improvement while cutting down on wasted hours and inefficiencies. We believe that better reviews lead to better employees, which in turn improve the organization. Our platform is designed to make this achievable for teams across industries. Looking ahead, we’re focused on expanding our reach and helping more organizations reimagine performance management with smarter, faster solutions.
Slick+
Founder: Paul Conneally
Website: https://slick.plus
Slick+ is revolutionizing workplace knowledge-sharing with its innovative short-form video platform. In an era where hybrid work has become the norm, they've identified a critical gap: the challenge of preserving and sharing institutional knowledge while maintaining human connections across distributed teams.
What sets Slick+ apart is their ability to transform individual expertise into collective intelligence. Employees can effortlessly capture and share their knowledge through engaging short-form videos, creating a living library of insights that would traditionally be lost in lengthy documents or exit interviews. The platform's genius lies in its dual impact - it not only preserves critical knowledge but naturally fosters the human connections that hybrid workplaces often struggle to maintain. Their AI-powered analytics engine provides unprecedented visibility into knowledge flows and collaboration patterns, helping organizations understand where expertise resides and how it spreads. This data-driven approach allows companies to quantify the previously intangible aspects of workplace learning and culture.
DAYE
Founder: Valentina Milanova
Website: https://www.yourdaye.com
An award-winning gynaecological health platform best known for having invented the world's first CBD tampon. It is on a mission to close the gender gap in medical research and innovation by creating convenient products and services for period care and for the treatment and diagnosis of gynaecological health conditions.
Daye was recognised by WIRED as one of London’s hottest startups in 2022 and 2019, and its founder and CEO Valentina Milanova was named on the 2023 Forbes 30 Under 30 Europe list. In the past year, Daye has launched the world's first STI diagnostic tampon, which was named one of TIME's best inventions for 2024.
Twirl
Founder: Lara-Stallbaum
Website: https://www.usetwirl.com
Twirl is a female-founded, all-female team revolutionising user-generated content (UGC) production. In 2024 alone, we’ve grown by 370%—reaching £1M in revenue, serving 532 clients, and delivering over 3,150 UGC campaigns across the UK, US, and Europe. At Twirl, we connect brands with a network of 2,000+ vetted creators to produce scroll-stopping, authentic content for social channels and ads. Our flexible pay-as-you-go model empowers brands to scale their content production without commitment.
As a female-founded team, we’re passionate about levelling the playing field for underrepresented founders. Women and minority-owned businesses statistically receive less funding and resources, so we’ve introduced an initiative offering a 10% discount on all purchases made within the first year for eligible businesses. 2024 was about building a profitable foundation; 2025 is about scaling sustainably while continuing to support other founders. We’re proud to be part of the change, proving that startups led by women can thrive in a competitive space.
Lumii.Life
Founder: Laura Tristram
Website: www.Lumii.life
Lumii. Life is a mental health and well-being tool built on 40 years of Large Mental Health Models which use AI. It is an AI companion for 24/7 well-being support, which provides real-time guidance for managing stress, easing anxiety, or simply having someone to talk to. Lumii.life offers 10 free daily chats to check in and feel supported, and if you need more, subscribe anytime for unlimited access. It's the first step to better wellbeing. It's part of the Lumii.me family, which also provides well-being and mental health support for pupils and teachers.
Threshold Cycling
Founder: Steven Hall
Website: https://thresholdcycling.com
Changing the cycling landscape by making the sport more accessible, affordable, and welcoming to everyone, regardless of experience or body type. Threshold is built on the belief that cycling should be a joy, not a luxury, and we are proving it through our business model.
What makes Threshold Cycling truly unique is its unwavering commitment to affordability and inclusivity. We are breaking down the barriers to entry that have long plagued the cycling world. Threshold Cycling is directly addressing the growing demand for a more inclusive and accessible cycling experience. In a market often dominated by exclusivity, we're a breath of fresh air. As we continue to grow our community and expand offerings, Threshold Cycling is not just a start-up to watch in 2025 – we are poised to transform the cycling world for the better.
The Business Success Company
Founder: Karen Paylor and Lisa Johnson
Website: https://thebusinesssuccesscompany.com/home
This innovative 'business in a box' franchise is on a mission to transform the online coaching industry by equipping aspiring entrepreneurs with everything they need to create profitable, sustainable businesses.
Together with co-founder and COO Karen Paylor, Lisa built this franchise for individuals looking to create a thriving online business. Drawing on their vast experience from leading million-pound launches at the UK's top strategy company, The Business Success Company offers franchisees the tools, digital assets, CPD-accredited training, and mentoring required to successfully run their own business strategy company. Since its launch in July, The Business Success Company has already generated over £1 million in revenue and welcomed its first 65 franchisees across the UK and beyond, making it one of the UK’s fastest-growing franchises.
Lesh
Founder: Kat Fellows
Website: https://wearelesh.com
Lesh is a maternity brand doing things differently. Born out of my own frustrations with leaking during my breastfeeding journey, I developed the Lesh FREEFLO Leakproof Nursing Bra to eradicate the need for wasteful and annoying breast pads, period.
We launched in August, and I'm pleased to say I have won 3 industry awards, been listed with For the Creators before we even launched, and more importantly have received many 5-star reviews with comments on how my bras have changed nursing mum's lives for the better. The maternity space has been so overlooked and it is my goal to disrupt the market, giving mums products that improve their lives and make them feel confident and good about themselves.
